1. The type of cotton. The best quality is 100% Egyptian cotton because of the strength and length of its long fibres.
2. Where the fabric is woven. The Italian mills are the gold standard of the world thanks to their long history of weaving and their superior technology.
3. The thread count. Thread count is a personal preference, but it still matters! If you have good quality cotton and weaving, you still want to choose your favourite thread count To see our range of thread counts, visit our Thread Count Bar.
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TIP: They also stand in for a headboard if you haven't got one.
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It's not all about thread count! The 3 most important components of an authentic quality sheet are:
1. Type of cotton: The best quality is 100% Egyptian cotton because of the strength and length of its fibres.
2. Where it's woven: The Italian mills are the gold standard of the world.
3. Thread count is a personal preference: To see our range of thread counts, visit our Thread Count Bar
A good quality pure goose down duvet is worth the investment. You always want to know where the down is from and trust the brand you're buying (a cheap duvet can be filled with anything from chicken feathers to dust.) We recommend a baffle box construction to keep the down from clumping, and a silky shell to keep it light and airy on your body.
A great pillow is one the key components of a great sleep - definitely not the place to skimp. We strongly recommend investing in an authentic quality down or feather pillow to enhance the quality of your sleep.
The featherbed is a sumptuous, European import that transforms your sleep experience. A staple of the luxury hotel, a featherbed makes even the most inferior mattress feel like you're sleeping on a cloud. (Even your old Hyde-a-Bed… we promise)
Mattress Pad and Protectors
These are the unsung heroes of your dream bed. They may not look pretty, but they protect your pillows and mattress, and they protect you from dust mites!
The "Euro" pillow is a 25x25" square that is both decorative (it really fills out the bed by adding depth and height) and also practical. We love reading in bed against our Euro pillows! (TIP: They also stand in for a headboard if you haven't got one.)
This is the element that makes your dream bed beautiful. Your bed is the focal point of your bedroom, so fall in love with the colour and pattern of your duvet cover! It's also the place where your personal taste and style are on display. TIP: Choose something you will love for years to come, because that's how long an authentic quality cover will last.
This is the "statement" jewellery of your bed. Go crazy! Be bold, bring colour or texture or opulence. Deco cushions can be trendy or seasonal and they don't have to be permanent. It's also a great way to tie in other colours in the room, whether it's the wall, headboard or carpet.
Unless you have a full bed frame, a bed skirt is a necessity. You don't have to spend a lot of money on a bed skirt. We say keep it simple. A straight, tailored skirt with pleats is timeless, and having no pleats at all will create the look of a clean, modern bed frame. TIP: Textures or solid colours make for great bed skirts.
DESIGNING YOUR BED
When it comes to decorating the bedroom, we get asked all the time whether to start with the linens or the wall colour. We always suggest starting with the linens, because it’s much easier to find a paint chip that matches your bed, rather than the other way around.
Your bed is the centerpiece of the room and should be the launching pad of your decor. Look for linens in a palette you can live with long-term. The reason neutrals have been so popular in high-end bedding is because they are classic and subdued and you won’t get tired of them. Fortunately, the neutral palette has expanded beyond white and cream to include taupe, sage, coffee, gold and deeper shades like cocoa and grey, as well as pastels such as ice blue, aqua and celadon. If you want to be more daring, choose a neutral foundation and then add pizzazz with decorative shams, throw cushions and quilts in more vibrant colours. Eventually, if you do grow tired of these bolder pieces, they can easily be replaced at far less expense than starting from scratch, and you’ve still got a beautiful bed that coordinates with virtually any colour.
Also, know your taste. Trends come and go, so follow your heart. The “Ultimate” bed is a lifetime investment. Quality linens will certainly outlast the current trends. (Check your wardrobe to discover your favorite colour!)
BRING YOUR MEASUREMENTS
When you go shopping for linens, know your measurements. You should know the depth of your mattress (they vary from 8” – 18” in thickness!) If you have a king size mattress that is deeper than 12”, you will need to get jumbo or super-king sheets and mattress pads, as well as a jumbo or super-king duvet. The days of consistency in mattress depths is long gone. Even the widths of mattresses are starting to change as a way to accommodate these deeper mattresses. So it doesn’t hurt to know the width and length as well. And you should also have the bedskirt measurement handy, which is from the top of the box-spring to the floor. This way, you can custom order the skirt so that it fits perfectly. If you are spending a reasonable amount of money to outfit your bed, each component should fit perfectly.